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Marketing your technology company
February 6, 2014 @ 9:30 am - 4:00 pm
$99Event Navigation
Specifically designed to help technology companies develop an effective marketing plan.
The workshop is a real opportunity to work on key elements of your own business’ marketing strategy. Through guided discussions, group work and sharing of tools, best practice and real-life case studies, we’ll focus on:
– how you can identify your profitable customers and where to find them
– developing the right marketing messages to attract better customers
– what marketing tools you need to use to make sure you get results
At each step, you’ll have chance to capture how this translates into marketing your company and ambitions held for your technology product sales.
Announcing tech IP specialist, Cerian Jones, as guest speaker
We are delighted that tech IP specialist, Cerian Jones of leading UK intellectual property firm Urquhart-Dykes & Lord will be joining us as guest speaker at the workshop.
Cerian has also offered to answer any IP questions you might have. So whether you want to know how your product can save you money on your Corporation Tax, how to protect your Trademark abroad, how to license your patent or anything else IP related, Cerian is your woman!
Why is great marketing crucial for your tech company?
What do we mean by 'technology company'?
Why our workshop?
Be prepared to dirty your hands and muddy your boots!
While the workshop will save you time and space work involved in finding the best way to get your name out there and attract profitable customers, the emphasis is on ‘doing’.
The workshop is open to a limited number of delegates in order to ensure, as far as possible, that everyone can make full use of this opportunity to work on developing their own business.
Where else will you get the chance to take some time out of your business to work on your marketing strategy?